2020.01.23 (목)

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(4월호)China, place advertisement of ‘Descendants Of The Sun’ under a ban?

4th, China's media reported that publicity of Korean soap opera ‘Descendants Of The Sun’is banned. 


 According to reports, SARFT which is Chinese Communications Commission instructed do not post the soap opera ‘Descendants Of The Sun’on the broadcaster or video site, reason for baffling social unification caused by overheated atmosphere from commercial soap opera. Also it stressed the point that exaggerated advertisement make the TV audience to misjudge badly. Chinese authorities’ such instruction aimed drama is unusual case. 
 Meanwhile,‘Descendants Of The Sun’which has Song Jung Gi and Song Hye Kyo as leader actors is gaining sensational popularity in China as well as in Korea and surpass the popularity of drama ‘You Who Came From the Stars’resultingly becoming a sensation.  

(S.Y. Yun)


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